TNS poll results revealed at Broadcast Ready event
Pictured from left to right: Professor Lis Howell, City Uni London; Naomi Kerbel, business news editor, Sky News; Matt Barbet, news anchor, Channel 5 News; Kerry Hopkins, managing director, Broadcast Ready; Steve Anderson, managing director, NBC Peacock Productions; Natasha Shallice, series producer, ITV The Agenda; Michelle Stanistreet, general secretary, the National Union of Journalists (NUJ). Credit: Jess Hurd/reportdigital.co.uk.
Broadcast Ready's NUJ-sponsored event for debate on male and female experts on the news took place last night at 15 January at TNS UK. The results of a TNS/Broadcast Ready poll on expert women on the news were unveiled during the evening, revealing that two-fifths of people polled felt that there are more male experts than female on TV and radio news, and a third want the number of female experts to increase.
Broadcast Ready managing director Kerry Hopkins said of the findings: "There's a huge pool of female talent across most industries – it's just not being reflected on the news".
More information on the survey can be found here.